Brand new Bamba for the same old Sabra.

May 9, 2008

Last week someone introduced me to a brand new concept for the makers of a very old concept:

New chocolate Bamba snack

Nougat cream filled-Bamba.

Bamba has been around for decades, having been created by Israelis for Israelis. I suppose that’s why its maker, Osem, decided to issue a brand-new flavor around the time of Israel’s 60th birthday.

It’s actually really really awesome (Osem?) and I would suggest trying it out. I’m not much of a Bamba eater on a regular basis but once in a while, a little taste of primitive Israel is nice.

Here are a few facts about Bamba:

  • Osem created strawberry flavored Bamba, shaped as spheres, a few years back.
  • The snack has survived since 1963 with no decline in sales.
  • It contains no cholesterol, food coloring or preservatives.
  • Remember when I had a dog? She really liked Bamba.


Israeli fireworks; the good kind.

May 7, 2008

Despite everything - happy 60th birthday, modern State of Israel!


An Israeli county fair in the dream of aliyah.

May 7, 2008

Spent the evening strolling around the Yom Haatzmaut celebration going on in the Tzur Hadassah elementary schoolyard. Clowns, kids, silly string, shaving cream, noise makers, cotton candy, lights, balloons… This no singles’ event.

I started reading old entries from a few years ago, describing my purpose for moving to Israel, my role in the aliyah movement, my reasons for coming here. It’s only now that I’m starting to realize the actuality of all my fancy words and dreamy descriptions. I can have kids in this small town and they can run around with all kinds of different friends and come to a “county fair” on Yom Haatzmaut and not worry about having to explain what that means.

I can actually see this in all the other kids running around here. They never give a thought to what it might be like to be surrounded by people who don’t understand. This is life: small Israeli town, big Jewish holidays. Everyday life and Jewish meaning colliding. As much as we allow it. And, man, would I be willing to allow it.


For sale: A 60-year-old country.

May 7, 2008

Too lazy to translate this, but if you get it, it’s fun. Click to enlarge.

Israel at 60


A Yom HaZicaron message or two.

May 7, 2008

This morning I donated blood at Hadassah hospital in Ein Kerem. The nurses who worked my veins were both Arab. I was curious to stay until the siren to see how the blood bank unit, including the nurses, would react but it was going to happen too late.

Instead I was driving along Herzog. It was the first time I’ve had a car/been driving and did the whole stop in the middle of traffic thing.

Meanwhile, my cell phone has a message for everyone:


A small community Yom HaZicaron.

May 6, 2008

A small community Yom HaZicaron tekes is unlike the others I’ve been to in Israel. There is something about it. Maybe it sounds strange, but it’s almost like the smallness makes it more intense. At the kotel or Rabin square, you know why you are there… Or you feel the obvious magnitude of the occasion.

Hundreds of community members gathered in the school yard, with a small stage set up. Everyone was chatting, moving chairs, petting dogs. The MC was attempting to get everyone’s attention over the loud talking. He started to announce that in a few moments the siren would sound, would everyone turn off their phones, and please take their -

Everything stops for the Yom HaZicaron siren. Everything. Chatting, babies, dogs, microphones, MCs. This siren was really loud, the loudest I’ve ever heard it; it was also the quietest I’ve ever heard it.

There is something about a small Israeli community on Yom HaZicaron. When it is families that are surrounding you, you can feel the pain in the cracks between the crowd. They say everyone knows someone who has perished for the country - and here are the young families, remembering while moving on. A woman singing a song dedicated to her father, who died in ‘67. A boy reading a rhyme for his shevet’s madrich, who perished in Lebanon. A mother-to-be reciting a poem for her brother, who was lost this past year.

The abruptness of the stop was what jerked me into Yom HaZicaron this year. Chatting, laughing, talking, cooing - stop.

There is something about a small Israeli community on Yom HaZicaron.


Another genius Israeli marketing campaign.

May 5, 2008

It’s so brilliant, my husband didn’t even get it at first. That’s how brilliant it was. When I laid eyes on it, I knew the time had come to switch from doing American marketing campaigns to Israel marketing campaigns. Plus, it made me want to buy all the clothes in the shop, because god knows I wanna be…

sexsexful

…sexsexful.


Giving blood for Yom Hazicaron + woman who needs platelets.

May 5, 2008

I figured I’d share this email I just sent to friends in the Jerusalem area, since the more people who can, the better:

Hey guys -

I meant to write this email to like two people and then I figured, why not let everyone know… I was thinking of donating blood in honor of Yom Hazicaron (thanks, Shira) and then my boss told me about a woman in Efrat who desperately needs a platelets donation from the right type (to battle her cancer)… Basically, at Hadassah Ein Karem in Jerusalem at the blood bank in the main building, they are collecting blood for testing for her; they will donate the blood anyway to those who need it, and then if you are the match, they will call you to take your platelets…

Her name is Paula Goldblum. You give her name so they know it’s for her testing (blood will be donated anyway, so you’re killing all kinds of birds with one stone). I want to go tomorrow or Wednesday, don’t necessarily need to go with someone, but I just thought if that sounds like something you’d want to do, go for it.

Have a wonderful Yom Haatzmaut.


In appreciation of צהר, or small windows.

May 5, 2008

I attended a secular wedding last night; if it wasn’t my first Israeli secular wedding, then I have only been to one or two before this. The secular Israeli wedding is something I don’t fully grasp.

A Jewish wedding is so chock full of beautiful, wacky and wild traditions, why not have that be a part of your experience? It just seems that aside from the chuppah part, the wedding is just a dance party. What’s that wedding video like? A night out in Tel Aviv?

Well, obviously, to each their own, and I’m only really talking about Israeli Jews who are already somewhat traditional enough to have a Jewish wedding at all. It’s just my opinion; I like a good solid Jewish wedding with character.

Anyway, because of the marriage laws in Israel, put forth by the religious authorities in the government, a Jew can only marry a Jew on Israeli soil and to be considered acceptable, the chuppah ceremony must follow the rules set out by Judaism according to the Rabbanut.

This structure does not go over well with the mainly secular/lightly traditional Jewish population of Israel. Fortunately, there are organizations that exist to try and ease the process - whether you decide to get married Jewishly or not.

If a couple does decide to marry the Jewish (”legal”) way, צהר (tzohar) is an absolutely wonderful organization dedicated to making the wedding ceremony process as smooth, understandable and comfortable as possible. Secular couples can have a צהר rabbi officiate the chuppah (since most people don’t have a rabbi they call their own). The (Orthodox) rabbi comes with experience, a nice voice, jokes to please the crowd, and above all, the acceptance of the Rabbanut.

“צהר” means opportunity, opening or “small window.” Tzohar’s tagline is “a window between worlds.” This makes me so incredibly happy: A constructive organization of religious rabbis who are bridging their worlds with the worlds of the secular population in order to give a positive outlook and helpful experience.

We didn’t get married through Tzohar necessarily, but our rabbi was a Tzohar rabbi. He had the gig down and so did the guy who officiated the chuppah last night. It was really awesome to watch the crowd sing along with the rav and laugh at his jokes about the Maccabi Tel Aviv game. It was awesome to watch the rav respect the taste of the couple, as the bride presented her chatan with a ring and the couple kissed after the breaking of the glass.

The organization does not seek to ‘kiruv’ couples actively. I think the best thing it does is to start a new couple off in the world of marriage with a bit of appreciation for Jewish marriage as well as a good aftertaste towards the religious process.


Israeli FAIL!

May 4, 2008

If you hang out on teh interwebs at all, you might know the FAIL! and you might know the FAIL! blog. Israel recently made it with the following photo:

Israeli police FAIL!

There are about 652907628569874 things I’d put in an Israel FAIL! photo before a policeman in a simulation, like Olmert’s political career, the Lebanon war, people who voted for Olmert, Haredi Community leaders, and also Olmert’s political career.

But that’s just me.