Calling all Israeli cell phone users (or, all Israelis, as it were): Magen David Adom, Israel’s Health Ministry, cell phone companies and others have come together to launch a pretty clever initiative.
Mark someone in your cell phone as your emergency contact, knowledgeable in your medical history, so doctors and paramedics can speedily work you out.
This person should be listed in your phone as follows:
I wonder how many Israelis will take this seriously. If you want to, see the ad below for more: