So, your wife is pregnant…

A few weeks ago I noticed an advertisement at a Jerusalem cafe and I had to share: The ad is for a campaign by Clalit health insurance: ReadyDaddy.co.il - 'because men aren't born ready.' Note: And women are?! It's a cute if not cliche idea; as we can all see, it's based on the stereotype... Continue Reading →

Tzur Hadassah is gymtastic!

Walking down the main avenue of cute little Tzur Hadassah, you will notice some park equipment on the side of the road. First time we noticed it my thinking was, "that's a dangerous place to have kids play." When we got to the 'park' we realized it was actually an 'adult park' - get your... Continue Reading →

Brand new Bamba for the same old Sabra.

Last week someone introduced me to a brand new concept for the makers of a very old concept: Nougat cream filled-Bamba. Bamba has been around for decades, having been created by Israelis for Israelis. I suppose that's why its maker, Osem, decided to issue a brand-new flavor around the time of Israel's 60th birthday. It's... Continue Reading →

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